Tips for Starting your Online Business

Jan 8, 2016

Starting an ecommerce business is hard work with many steps and decisions that need to come together at the right time. Just as there are many ways to earn money on the Internet, there are just as many ways to lose money.  Whenever you hear about a successful online entrepreneur, chances are that he or she spent countless hours trying to make it happen. The operating costs are low and the potential to make an impact is high.

The Four Keys to Selling Your Online Business

As long as you have the following four qualities, then it is safe to start browsing the “businesses for sale” listings with confidence:

1. Time

The most valuable commodity in any business owner’s toolbox is time.  Like any other new business, it will grow gradually, but it will require a lot of time researching products, fine-tuning the web site and finding an audience for your products and services.  There are no “shortcuts” to a successful online venture.

2. Money

You should have enough money to get started, and to keep you afloat financially until the business starts to blossom.  Even the best laid plans and budgets are revised several times during the first few months in business.

3. Patience

As we all know, it takes time to gather all the knowledge and expertise necessary to running a successful business.  Just when you start to lose your patience is usually when things start to come together, so plan on sticking around to see the fruits of your labour.

4. Passion

While less quantitative than some other qualities, passion is an absolute “must” for success in any business.  Don’t just start a business you think will be profitable. You must have passion for what you are doing.  When you lack a genuine interest in your products and services, it will show in your profits. 

The 5 Steps to Success

There is a proven sequence of 5 steps you can follow that will increase your success when you’re starting a small business online. Start and grow your successful business by doing the following:

1. Find a need and fill it. Something that you are passionate about and have in-depth knowledge about.
2. Write copy that sells. Good content drives value. The Internet gives everyone a printing press. That doesn’t mean everyone should become a publisher.
3. Design and build an easy-to-use website. Find simple and powerful Website Builder web design software, which includes website templates for personal web pages, small business web pages, and ecommerce websites. You may need professional help with this key step.
4. Use search engines to drive traffic to your site. SEO is the application of various strategies to improve the search rankings of a website. These strategies range from on-page content optimization to quality link building. SEO is an important piece to any online marketing plan.
5. Follow up with your customers and subscribers. Follow up may be done with e-mail; however, fast follow up is critical to online customers.

If you still feel good about entrepreneurship after examining whether you have these traits, then it may be time to peruse an online business FSBO directory and look for online business opportunities.  The Businesses for Sale by Owner directory puts you in direct contact with the business owner.